December 9, 2015 Sherman Morrison
If you read my last article about The Talent Brand and Value Proposition, you already know the value of a strong talent brand that is aligned with your consumer brand. Companies that achieve strength and alignment between the two do better than companies that don’t. If you’ve worked your way through establishing a strong talent […]
read moreDecember 9, 2015 Sherman Morrison
Everyone in your company probably has a good understanding of just how important its brand is in the marketplace. After all, it’s your branding efforts that define your company’s product or service in ways that set it apart from your competitors, outlining the competitive advantage you have over them that draws people in. But when […]
read more